In 2026, digital commerce is moving toward a more assistive and personalized experience powered by AI. Google aims to automatically match brands with the right creators by deeply understanding content and audience behavior, turning organic influence into measurable business impact. 'The bigger goal is to remove the tedious parts of shopping and make discovery feel effortless, while building secure agentic commerce systems behind the scenes, ' the platform says. But the same technology is also changing the threat landscape. According to Google's Threat Intelligence Group, scammers are now using AI to gather personal data, generate highly realistic phishing messages, and even build malware. Companies are also facing model-extraction attempts. As commerce becomes smarter and more automated, security challenges evolve just as quickly. | | TikTok introduces Local Feed Local Feed surfaces nearby content based on your location, interests, and timing. It highlights restaurants, shops, events, travel tips, and posts from local creators and small businesses. The idea is to help users explore neighborhoods through creator recommendations. | | | Major AI infrastructure investment Meta has started building a massive 1-gigawatt data center in Indiana, representing over $10B in investment. The facility will support growing computing demands tied to AI development and core services. It's part of the company's broader expansion of global infrastructure: The project is Meta's 27th data center initiative in the U.S., and 31st globally. | | | Entertainment marketing gets new formats TikTok is doubling down on film and TV promotion, noting millions of daily posts already fuel fandom culture and box-office buzz. At Berlinale 2026, the platform introduced a BookTok bestseller list and highlighted viral adaptations. To help studios reach audiences, it also launched new ad formats focused on streaming titles and premieres. | | | Editing TikTok videos made simpler Our latest guide walks through how to edit TikTok videos both inside the app and with external tools. It covers practical steps such as trimming, adding sounds, filters, and effects, and re-editing published videos when needed. You'll also find recommended editing apps plus creative techniques such as loops, transitions, and text-to-speech to make content more watchable. Check it out! | | | Dear Algo from Threads Dear Algo lets users temporarily fine-tune what they see in their feed. By writing a public post starting with "Dear Algo," you can ask for more or less of certain topics, and the system adjusts recommendations for the next three days. You can also repost someone else's request to explore conversations outside your usual bubble. | | | Snapchat is widening its Home Safe alerts Users can automatically notify friends when they reach any destination. Notifications only go to contacts who already have location access, and location sharing remains off by default. The idea is to add reassurance without turning tracking into a public feature. It builds on Snap Map's existing safety positioning. | | | Pinterest reports strong Q4 growth Pinterest closed the quarter with solid momentum, adding 19 million users and reaching 619 million monthly actives. Revenue climbed to about $1.3B for Q4 and over $4B for the year, continuing its steady double-digit growth. Profitability and cash flow also improved, signaling a healthier business overall. Read more. | | | Facebook AI animated profiles Facebook now lets users animate their profile photos using built-in AI presets that add motion and personality. The same AI tools can generate animated backgrounds and enhance posts, Stories, and Memories. | | | Discovery and viewing updates from YouTube Videos (not shorts) will now automatically show captions when muted, and a new generative AI tool can turn a still image into an animated clip. The platform is also testing smarter notifications, reducing push alerts for subscribers who rarely interact with a channel. Active viewers who regularly engage will continue receiving notifications as usual. | | | | | |
No comments:
Post a Comment