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March 20, 2025

‘Vibe coding’ and the future of startups | Mariners add Nintendo patch to jerseys

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SPONSOR MESSAGE: A limited number of table sponsorships are available at the 2025 GeekWire Awards: Secure your table and join the biggest tech awards celebration in the Northwest.

TODAY'S TOP STORIES

“Vibe coding” is the new trendy term in startup circles that is sparking questions about how AI coding tools could change the way early stage tech companies are built. We spoke with software engineers in the Seattle region about what it might mean for the future of startups. Read more.

Vote for Sustainable Innovation of the Year: The finalists for this 2025 GeekWire Award create, transform, destroy and remove — all in the name of saving the planet. Learn more about Carbon Robotics, CarbonQuest, Helion, Modern Hydrogen and Tidal Vision, and get tickets for the April 30 event in Seattle.


The Seattle Mariners are adding a Nintendo patch
to their jersey sleeves in a new sponsorship deal with the video game company. More than 20 MLB teams wear such patches, which can fetch millions annually. Read more.

Seattle startup Workflow Labs raised $1 million to grow its platform that uses automation to help Amazon sellers reach customers and manage operations. Read more.

A law targeting Uber and Lyft surge pricing during large public events failed to advance in the Washington state legislature. Read more.

Wizards of the Coast laid off employees working on a virtual tabletop project, according to posts on LinkedIn. Read more.


Join us tonight for Microsoft @ 50:
You can still grab a last-minute ticket for this GeekWire event at Town Hall in Seattle, where we’re bringing together key leaders from Microsoft’s past and present to examine the impact of the technology giant. (Above, from left: Microsoft President Brad Smith, former CEO Steve Ballmer, and former CTO Nathan Myhrvold.)

Hot Links:

  • Beware of scam text messages impersonating the Washington State Department of Transportation’s toll billing system. (Axios)

  • Scientists developed a gene replacement therapy in mice that holds promise for humans suffering from Dravet syndrome, a rare form of epilepsy. (Allen Institute)
  • The Redmond (Wash.) Police Department added text-to-911 language translation service for anyone within King County. (City of Redmond)
Thanks for subscribing to the GeekWire newsletter, and have a great day. — GeekWire editor Taylor Soper, taylor@geekwire.com; and GeekWire reporter Kurt Schlosser, kurt@geekwire.com.
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