Meta has started testing its own AI training chip, aiming to become less reliant on external suppliers like Nvidia while cutting infrastructure expenses. The company collaborated with Taiwan-based chip manufacturer TSMC for the initial development phase, and testing is now in progress. A study on LinkedIn's Sales Navigator found that 69% of sellers reporting an average reduction of one week in their sales cycle thanks to AI and Top-performing sellers are 2.5x more likely to use AI daily, consistently exceeding targets. | | New features for TikTok Shop sellers TikTok Shop is rolling out tools to simplify selling. Sellers can now automate approvals for returns, refunds, and cancellations, customizing rules to fit their needs. Another update blocks PO Box addresses at checkout, reducing delivery issues and order cancellations. | | | A trip to Mars Challenge X and Uber Eats are running a March Madness bracket challenge, with the grand prize being a trip to Mars on one of Elon Musk's future rockets!! The contest runs from March 16 to March 20, 2025. | | | AI comments are arriving on Instagram Some platform users have noticed a new "pencil with a star" icon next to the comment box, signaling AI-suggested replies. It's meant to boost interaction, but it raises questions about authenticity. | | | Hide an Ad feature from Reddit Reddit is introducing an option for users to block ads from specific advertisers for up to a year. The feature, rolling out across iOS, Android, and desktop over the next few weeks, lets users hide ads on their home and subreddit feeds. | | | Event marketing insights from TikTok TikTok, in partnership with Magna, released a report called The TikTok Blueprint for Tentpole Success on leveraging major events like the Olympics and product launches for marketing. It covers regional trends, influencer impact, and ad strategies to maximize engagement. | | | Shorts and brand promotions YouTube Shorts now racks up 70 billion daily views and YouTube wants brands to capitalize on it. A new report with eMarketer highlights how businesses can use Shorts to boost visibility and engagement. Find out here. | | | Latest updates to BrandConnect Google is refining BrandConnect to make influencer partnerships smoother. A new central management hub helps brands track collaborations, while creators can now request direct sponsorship deals, streamlining branded content partnerships. | | | | | |
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