AI and the world of social media | | Meta is experimenting with AI characters that mimic creators and celebrities while hiring Michael Sayman who created an app with thousands of AI personalities. Instagram is integrating the Movie Gen engine to enable users to edit their videos with AI comprehensively. X has enhanced its Grok chatbot with improved web search integration, added reference links to responses, and upgraded its image generation capabilities and interface elements. Regarding Sociality.io and AI; in 2024 we leveled up AI Sentiment Analysis and supercharged the Listen module with cutting-edge AI technology. Read our latest Beyond Beta for further info. | | US parents believe TikTok has negative impact According to a security.org survey of 1,000 US parents, approximately half believe banning TikTok would enhance children's safety. Parents consistently rank TikTok and Snapchat as the most concerning platforms for young users, citing issues with content recommendations, attention span impacts, and exposure to harmful material. | | | Shopping influence on TikTok An Ipsos survey involving nearly 4,000 US internet users reveals TikTok's growing significance as a product discovery and shopping platform. The study highlights users' increasing comfort with making direct purchases through the app | | | Meta enhanced its affiliate link functionality The company introduced video banners at the bottom of Reels and new display formats for text posts. It has also implemented auto-detection for affiliate links from selected domains and added prominent product displays above comments in various content types, expanding opportunities for creators and marketers. | | | What happens on the internet every minute Domo's 12th Data Never Sleeps report reveals that the internet population has reached 5.52 billion people, with staggering activity every minute. In just 60 seconds, users generate 251.1 million emails, submit 9,000 LinkedIn job applications, and perform 5.9 million Google searches. Read more! | | | X renewed its partnership with the NBA Building on sports being the platform's most popular content category, surpassing even politics, this multi-year agreement promises new features and experiences starting in 2025, though specific details are yet to be announced. | | | X Premium Plus price update The platform has implemented a 30% price increase for its Premium+ subscription, raising the monthly cost from $16 to $22 (or $229 annually). The price hike aims to support an ad-free experience and expanded access to Grok AI features for top-tier subscribers. | | | TikTok shared a new guide for Valentines TikTok reports that 77% of EU users celebrate Valentine's Day, with planning beginning as early as December. Through the guide, the platform provides comprehensive guidance for businesses, including trending hashtags, campaign planning tips, and insights into how users engage with Valentine's-themed content. | | | | | |
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