Meta has announced some new updates to its Call Ads | | The company added a new 'callback' option and more objective options within Call Ad campaigns in Ads Manager, and is testing a new 'pre-call' feature. Meta is also pleased to introduce Make-A-Video, their latest in Generative AI research. Last but not least; the company announced 2022 Facebook Communities Summit on October 20th, bringing together moderators from various Facebook groups to provide key insights and tips, while also sharing previews of upcoming groups tools and features. | | LinkedIn adds new post templates and link stickers for company pages | | | Twitter leans into the emerging video trend With two new updates designed to improve the Twitter video experience, the company has also launched a public test of a new Views count on some users' tweets. | | | Instagram continues its plans for a media kit Instagram has created a new welcome screen and an overview page of how it will work. This whole new thing will enable creators to build their own pitch to brands, also securing more influencer marketing deals. | | | Finding digital marketing solutions that work for your business Digital marketing solutions are specialised tools that help us automate repetitive activities, enhance the existing skills of our team, improve collaboration, and scale up the right digital strategies for the business. | | | Top costume themes and trends for Halloween It's worth noting new Halloween trends of the year to prepare for any important and potentially brand-relevant marketing campaign. Read more about them according to Pinterest and Twitter. | | | TikTok could still face a ban in the US As reported by The New York Times: 'The Biden administration and TikTok have drafted a preliminary agreement to resolve national security concerns posed by the Chinese-owned video app.' | | | Snapchat announces new content deal with LaLiga Snapchat will host exclusive content, weekly highlights, historic archives, top goals and things like that more with this new deal. | | | | | |
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