Two significant updates from Twitter | | The platform has revised its Terms of Service agreement to include more specific language about how it can use members' content for AI training purposes. Users must accept these new terms to continue accessing the app and the platform. On the other hand, on October 16th, the European Commission determined that X does not qualify as a core platform service under the Digital Markets Act. As per the Commission: 'The decision comes after an in-depth market investigation launched on 13 May 2024 following the notification by X of its status of potential gatekeeper." Read more. | | The growth of online shopping tools and AI TikTok has partnered with the British Beauty Council, with major brands like L'Oréal Paris already launching exclusive products through TikTok Shop live events. In a parallel development, TikTok has teamed up with InMarket to help businesses better track how their online ads translate to physical store visits. Google announces an AI-powered upgrade to its shopping experience. Google's new system can now provide AI-generated briefs for specific shopping queries. | | | Meta has lots going on Meta is collaborating with Hollywood filmmakers to develop Movie Gen, an AI tool that creates HD video clips up to 16 sec based on text prompts. Despite strong financial performance with a 16% revenue increase to $134 billion in 2023, the company announced another round of layoffs affecting 100 positions, following last year's significant workforce reduction of 20k roles. On another hand, Meta introduced new measures to combat sextortion scams, which is the fastest-growing cybercrime affecting FB and IG users. | | | Updates on Youtube Youtube changed how Shorts are categorized, clarifying that vertical videos under 3 minutes will automatically be classified as Shorts. As a major move to combat deepfakes, all videos captured with C2PA-supported tools will now display a "captured with a camera" tag in their expanded description, confirming the footage hasn't been edited visually or aurally. | | | Bluesky got half a million new users in one day The decentralized social platform initiated by former Twitter CEO Jack Dorsey, Bluesky, became one of the top 5 most downloaded apps on the U.S. App Store. The growth wasn't limited to the US, as significant user increases were also observed in Japan, Thailand, and Taiwan. Impressively, Bluesky's total user acquisition reached 1.2 million within just a 48-hour period. | | | TikTok launched its Electronic Music Hub Observing a 70% year-over-year increase in electronic music-related content, TikTok launched the hub last Monday across multiple countries including the UK, USA, and several European nations. Meanwhile, Giraffe Social Media has created a comprehensive guide that breaks down TikTok's algorithmic ranking factors and statistics. | | | New experiences on Snapchat AR Spectacles This new video features fun and innovative applications like tutorials for origami and calligraphy. The company has also released a comprehensive report focused on India's Gen Z audience, examining their spending power and consumer behaviors. Read the 64-page report, titled 'The $2 Trillion Opportunity', created in partnership with Boston Consulting Group. | | | Instagram is testing new features to enhance user experience and content discovery The platform is introducing a Social Library section that'll store all interacted posts and Reels for easy access and organization. Instagram chief Adam Mosseri has recommended using carousel posts to improve content reach. Additionally, the platform has launched new profile cards, which function as digital business cards with QR codes for quick connections. | | | LinkedIn announced updates to its ads features The platform introduces Thought Leader Ads, which promote members' posts about company page-hosted live events. A new sneak peek feature enables brands to share 30-second preview videos of their broadcasts with targeted users. LinkedIn is also expanding its Wire program to include more in-stream video advertising opportunities alongside trusted publisher content. Read more. | | | | | |
No comments:
Post a Comment